Question 28...i need help (1 Viewer)

Monstar

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what did you guys write about?
i just wrote about budgets, revenue statements and correct allocation fo resources.

anyone else actually write out the planning cycle?
 

orange_blob

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(just copying out my plan I wrote underneath the question)

I did all the elements of a Marketing plan:
  1. Situational Analysis
  2. Establishing objectives
  3. Identifying target markets
  4. Developing marketing strategies
  5. Implementing, monitoring and controlling.

Then I didn't really understand the second half of the question, so I just went through the Financial Planning Process:
  1. Addressing current situation
  2. Determining objectives
  3. Budgets
  4. Cash flows
  5. reports
  6. interpreting
  7. Couldn't remember this step in exam
  8. Or this one
  9. Minimise Risks and Losses.
I was rushed at the end and didn't manage to go into the last point, and the few before that I left out the case study bits.
 

nice

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wowowowowoowow coool man, thts wht i did exactly the same for both parts; marketing and finance so im on the right track

thank god

any ways for my conlusion i need summed it upetcccc...:) :) :)
 

jessicacantwell

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oh no!!! i wrote the right stuff for the marketing plan part(like the elements of the marketing mix) but for financial planning part i wwrote bout the objectives of financial planning (liquidity, growth, profitabiltity, etc etc) and then continued on to say how u determined them with ratios etc and once u know where ur business sits u can help adjust ur marketing to improve business performance.......god i hope its right????!!!???!!!???
 

lilyflower16

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Ummm...

I did the elements of a marketing plan, same as everyone else

But for the financial bit I interpreted it as the bits of the syllabus under 'effective financial planning' which are

effective financial planning
• effective cash flow management
– cash flow statements
– management strategies — distribution of payments, discounts for early
payments
• effective profitability management
– cost control — fixed and variable, cost centres, expense minimisation
– revenue controls — sales objectives, sales mix, pricing policy

shit, was that totally wrong?!?!?
 

nice

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umm not think soo for the control of revenue and control of other points to mention but yea i got confused aswell with the effectiveness but then i remebered our teacher saying tht u cant interpret a case study with the controls part. u can do the palnning for the case study


anyways business is over we have other subjects so try to focus on those like maths agrrr lol:) :)
 

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