Re-quoting again, this is more or less the structure that I used:
In the second section, I focused more on the Topic 5 'aspects of managing global business - marketing' than Topic 3's 'developing marketing strategies', but you still need to mention both of them in depth, while considering the...
They are different; that is a fact.
Also note that I never said not to say branding - I mentioned branding in some depth, when discussing the product section of developing market strategies.
You needed to recommend a full global marketing strategy - that would include market...
Neanderthal, global branding and branding are two very different things - go look up the definitions. Branding is from Topic 3 and global branding is from Topic 5, you needed to use both.
You probably won't lose any marks, as long as you explained it clearly; you obviously understood what the question was asking, and the exact wording of it isn't particularly important as long as the CONCEPTS are the same. But using the exact wording from the syllabus and underlining it lets the...
I said the impact would be that their objective of increasing reputation would be achieved. It doesn't really matter, there isn't a right or wrong answer as such, as long as you justify is properly.
The report had 3 sections ~
1. 2 social responsibilities [this is from Topic 1: I used...
Global branding is possible but generally more aligned for a standardised approach vs a differentiated approach, unless the company is very large; you still need to mention it though
Pretty easy test, I wrote 14 for the report and 12 for extended response (Q28), expecting 98-100 raw, though as...
Re: Business Studies Section IV: Extended Response
I did Question 28. Pretty straight-forward, I wrote 12 pages. 19-20, would be surprised with 18 or less.
To be honest, the entire concept of the 'financial planning cycle' doesn't seem that important/useful, and your interpretation of it seems more logical.
Unfortunately the markers aren't going to see that, and they'll be marking you based on what the syllabus says is right, not what makes more...