Original Poster:
Year 11 assignment, but I guess we can include year 12 content
Are you required to cite a particular case from Samsung in your assignment? Because if so, the Galaxy Note 7 case would be a good thing to talk about as it's directly connected to operations management and the different aspects of quality (applies in the context of Australia) and competitive advantage.
Also, in terms of the year 11 content, are you restricted to any particular Preliminary topic or can you include information from more than one topic?
In terms of Year 11 content, you can talk about differentiation strategy, which is part of the Business planning topic:
"The differentiation could be high product quality, innovative design, positive brand image or top-quality service."
Then link this to Samsung's operations management and how the above would result in a competitive advantage.
You can also talk about quality management in operations management, including the three quality approaches: quality control, quality assurance and total quality management.
"When managing quality, businesses will:
- minimise waste and defects
- strictly conform to standards
- reduce variance in final output."
You should explore how Samsung applies those approaches to achieve the above benefits and thus improve the quality of its products, resulting in a competitive advantage.
If you want to include year 12 content, you can focus on the Strategies component of the HSC Operations topic. Things you can mention include:
- performance objectives: quality, speed, dependability, flexibility, customisation, cost.
- technology: leading-edge, established.
You will then have to state how adopting such strategies by Samsung will allow the company to develop a sustainable competitive advantage.
