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Marketing Mix for services not goods? (1 Viewer)

german rock on

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For the marketing mix, I understand how to link product, price and promotion to a service... but when it comes to place what exactly do you say?

My service is a car waxing business working from one franchise.

Any thoughts on what I should say about the place? distribution?
 

Kulazzi

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Place - i.e where you are located - eg. You are a car waxing business, where do you think is the most appropriate place to carry out your service? In the country? In the city? Or in suburban areas? Why?

I think that's what it refers to in regards to your business however I am not so sure about the distribution.
 

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